Overview
Your selected Style sets the visual tone of your video and keeps every generated scene feeling cohesive. Choosing a style upfront helps you get more consistent results and reduces the amount of editing needed later.
Choose the Right Style
1. Match your Style to your story
Start with your campaign goal. Different stories call for different visual approaches — your style should reinforce the message and feel consistent from scene to scene.
Category | Best For | Examples |
Cinematic & Storytelling | A warm, authentic style supports a more personal, human tone. Look for styles that feel natural and inviting rather than glossy or high-contrast. This helps the testimonial feel more trustworthy and relatable. | |
Sleek & Professional | A sleek, professional style is ideal when clarity and polish are your top priorities. This approach works well for performance-driven messages where the goal is to present information cleanly and confidently.
These styles often use modern design, balanced color, and structured composition to keep the focus on what matters. | |
Seasonal / Brand Campaign | Bold or emotional styles deliver the biggest impact when you want your video to stand out — especially for seasonal pushes, brand storytelling, or high-visibility announcements.
These styles often feature richer color, expressive visuals, dramatic lighting, or elevated motion to create a memorable moment and reinforce brand identity. |
2. Match the Style to your brand
Choose a style that reflects how your brand already shows up visually.
Ask yourself:
Is our brand modern or classic?
Playful or premium?
Minimal or expressive?
Your video should feel like a natural extension of your brand — not a departure from it.
3. Choose with a platform in mind
Different platforms favor different aspect ratios and viewing experiences, so keep your primary destination in mind when choosing a style. Not all styles are available in every format, so your options may change depending on whether you're creating for horizontal (16:9) or vertical (9:16) placements.
Supported formats by platform:
MNTN Performance TV, YouTube: 16:9
TikTok, Meta (Facebook/Instagram): 9:16
Next Steps
Now that you've chosen the right Style for your brand, story, and platform, it's time to generate an ad.